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香港浸會大學(xué)-企業(yè)管理和全球營銷理學(xué)碩士(MSc)

Master of Science (MSc) in Entrepreneurship and Global Marketing(碩士)

專業(yè)概況

在這里學(xué)什么?

The Master of Science in Entrepreneurship and Global Marketing (MScEGM) is a joint award programme offered by the Department of Marketing, Hong Kong Baptist University and Grenoble Graduation School of Business, Grenoble école de Management on 15-month full-time study basis.

This programme distinguishes itself from other programmes by its international component. Students will study one semester in France and one semester in Hong Kong to develop a global mindset that fosters creativity and innovation. The official medium of instruction of the programme is English while having an opportunity to expose to the French language in daily life.

It is designed for graduates from any discipline, regardless of nationalities who wish to gain the entrepreneurial knowledge, mind-set and tools to evaluate and drive business opportunities and for those seeking graduate education to advance into managerial and leadership roles or to start an entrepreneurial career.

Programme Structure

Units Requirement 42 units

  • Required Courses 33 units
  • Business Project (or Academic Dissertation) 9 units

Unique Programme FeaturesA joint award Master’s degree issued by Hong Kong Baptist University and Grenoble école de Management

  • A unique international learning opportunity to cultivate students with creative approaches to entrepreneurial growth while in France and global marketing skills to maintain a responsible entrepreneurial business in the global era while in Hong Kong
  • An international advisory team of business and startup experts will provide students with hands-on coaching and guidance on start-up ideas and projects
  • Up to HKD1 million venture capital funding will be awarded to potential start-up projects
  • Non-local graduates of the programme may apply to stay and work in Hong Kong for 12 months.

所屬院系

進(jìn)入哪個院系學(xué)習(xí)?

School of Business

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計(jì)

Applicants should normally hold a Bachelor's degree for admission to a Taught Postgraduate degree programme; English Language Requirements: TOEFL - 550 (Paper-based), 79 (Internet-based); or IELTS (Academic): Overall Band at 6.5; or CET-6 (College English Test band 6): 450.

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課程信息

學(xué)制:全日制(1.25 年)-在多地學(xué)習(xí)

學(xué)費(fèi):

開學(xué)時間:2022二月28日

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留學(xué)地點(diǎn):Hong Kong Baptist UniversityKowloon Tong,Kowloon City, Hong Kong, Kowloon

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