都柏林商學院

Overview

The Bachelor of Business (Level 7, 180 ECTS) programme is designed to develop knowledge and skills in the area of general business, marketing, accounting and IT that are in demand in the current labour market. In addition, students will benefit from gaining an understanding of the vital role that effective leadership and communication have in business along with acquiring insights into human resource management, economics, innovation and entrepreneurship. Students will also acquire transversal skills such as critical thinking, communication skills, team work, along with numerical and digital literacy. It aims to produce graduates who will be well equipped with the requisite skills required in the variety of occupations now available, and also to fill positions identified as skills shortages in the future.

This programmes contains a Stage two exit award, the Higher Certificate in Business (Level 6, 120 ECTS).

Programme objectives

Equip students with an understanding of business theories and concepts and an awareness of key business issues and relate these to a wide range of business and industry settings.

Enable students to develop practical solutions to a variety of business problems using current techniques and approaches.

Provide students with an understanding of the various roles and functions of business within the wider professional, social, economic and cultural environment.

Provide students with the opportunity to specialise in a sub‐field of business learning and increase their knowledge and skills in this specialised area of marketing, accounting, information technology.

Develop in students a range of core interpersonal skills, characteristics and attitudes for students to work collectively and individually within a business environment.

Encourage students to develop written, communication and presentation skills.

Facilitate students progression to a career in business, or to further academic study and embrace life-long learning.

Teaching and Assessment

Bachelor of Business provides a flexible, multimodal, active, peer-led, experiential and reflective learning environment for students. Modules will be delivered in a hybrid mode through a mix of practical skills sessions, tutorials, lectures, workshops, and real-world case-based learning.

Assessment takes a variety of forms including: multiple choice questions, e-books, debates, presentations, workbooks, reflective diaries, analysis of case studies and real-world examples.

Career Opportunities

Because of the broad spectrum of subjects studied, career opportunities for business studies students are numerous. Demand for graduates with general business skills for the digital age remains strong, students career choice will be influenced by their choice of final year specialism.
The wide-ranging nature of knowledge and skills gained by business graduates makes them an attractive proposition for any prospective employer.

A range of employment opportunities is possible in areas such as:

General management
Marketing
Sales
Information technology
Human Resource Management
Finance
Accounting
Innovation
Economics