愛丁堡納皮爾大學在線

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愛丁堡納皮爾大學在線-工商管理碩士(市場營銷)

MSc Business Management (Marketing)(碩士)

專業(yè)概況

在這里學什么？

Overview

Our online (part-time) MSc Business Management (Marketing) will equip you with the practical skills and expertise to help further your career in marketing.

This dynamic blend of business and marketing will provide you with a business education tailored towards employment opportunities in this sector.

This course is designed to deliver accessible, creative and flexible postgraduate business education and offer a choice in how, when and where you study.

You can pay for this course flexibly on a module-by-module basis. This means that you don't have to pay the full course cost upfront.

Course details

Our online course has been developed for the dynamic global business environment. It focuses on developing skills in marketing and the application of conceptual management theories to current practice, giving you the expertise you need to take on senior roles.

You’ll gain a sound theoretical grounding in business management and stimulate an enquiring, analytical approach.

You’ll also learn how to address issues with innovative and creative problem solving techniques, with critical thinking and strategic reasoning.

This course is ideally suited to individuals who intend to balance their personal commitments with their studies. It will build on your existing experience and knowledge and enhance it with contemporary business theory, giving you the expertise you need to take on senior roles.

Careers

In recent years, students have come to our MSc courses with degrees from many different disciplines, and have gone on to build careers in a range of industries in the public, private and voluntary/not-for-profit sectors, specifically roles such as:

  • Marketing Director
  • Sales Director
  • Senior Marketing Manager

所屬院系

進入哪個院系學習？

Business School

中國學生入學要求

為來自中國的學生設(shè)計

Students will be eligible to apply if they have completed a good bachelor degree from a recognised institution with grade 70% or above.

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課程信息

學制：須出席的在線/遠程學習(21 個月)

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留學地點：Edinburgh Napier UniversitySighthill Campus,Sighthill Court,Edinburgh,EH11 4BN, England

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