弗林德斯大學(xué)

The course aims to meet the research needs of graduates with an interest in tourism, enabling them to undertake an in depth research-focused study. It aims to increase the theoretical knowledge and research skills required to develop appropriate depth of understanding of issues in tourism in a number of specialisations.

The Masters program draws on both theoretical and practical material and provides the opportunity for students to apply both the principles and the practical aspects of the course.

The course aims to:

• provide students with a broad understanding of the tourism and events industries, both in Australia and worldwide
• introduce the concepts behind tourism and events fields and examine how they reflect the arts, culture and/or heritage of a place
• develop a framework for tourism or events management with the opportunity to apply this framework to specific case studies both on and offshore
• instill management and marketing skills necessary for professional endorsement within the tourism and events industries
• produce graduates who will act ethically as professionals within their specialised field of the tourism and events industries
• provide opportunities for a work integrated learning experience across a range of tourism and events sectors
• provide students will the opportunity to undertake and produce an extended research project/dissertation on a contemporary issue in the tourism industry.

Learning outcomes

The course will enable students to increase the knowledge base on which their practice is grounded and to combine strategic thinking with creativity, knowledge and practical skills.

Upon graduating, students will be able to:

• review and critically analyse current issues and trends in the tourism and events industries
• examine and assess the role of tourism and events in an international context, and generate sustainable solutions to a range of complex issues
• initiate, develop and implement event, business and/or interpretation plans in a professional manner
• communicate theoretical and practice issues in both tourism and events, both verbally and in writing, to a wide range of audiences
• undertake their work in an ethical way within the fields of festival and events and/or tourism
• investigate, analyse and synthesise a range of tourism or events primary and secondary sources to produce original research
• reflect critically on their own industry practice

Your career

Graduates are suitable for careers in areas such as tourism product development, sustainability planning and event management.

Potential occupations include:

• business development manager
• cultural tourism officer
• events and sponsorship manager
• corporate groups consultant.

Potential employers include:

• convention/exhibition centres
• regional tourism authorities
• local, state, and federal agencies
• museums, zoos and botanic gardens.