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綠河社區(qū)學院

綠河社區(qū)學院-市場營銷和創(chuàng)業(yè)應用科學學士學位(BAS)

Bachelor of Applied Science Degree (BAS) in Marketing and Entrepreneurship(本科)

院校名稱綠河社區(qū)學院
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專業(yè)概況
所屬院系
中國學生入學要求
課程信息

專業(yè)概況

在這里學什么？

Green River College’s Bachelor of Applied Science (BAS) in Marketing and Entrepreneurship will provide graduates with the skills and abilities to perform market research, product development, product management, digital marketing and e-commerce, promotions development and management, sales and business development, and project management. Students will also learn supporting business topics such as accounting, business planning, and operations. In addition, graduates of this degree program will be prepared to start and grow new ventures.

This degree is designed to prepare students for employment in a variety of marketing positions, including: market research analyst, marketing specialist, business analyst, product manager, sales representative, and social media manager. The skills learned in this degree can be applied in organizations ranging from small start ups to large, well-established businesses.

The BAS in Marketing and Entrepreneurship enables individuals with associate’s degrees to combine their lower-division technical or transfer preparation with upper-division credits in business, marketing and entrepreneurship. The result is a practical, application-oriented, Bachelor’s degree.

Core Requirements (53 credits)

BUS 300 - Introduction to Entrepreneurial Leadership Credits: 5
BUS 310 - Marketing Research and Analytics Credits: 5
BUS 344 - Entrepreneurial Finance Credits: 5
BUS 350 - Production Development and Innovation Credits: 5
BUS 360 - Sales and Negotiation Credits: 5
BUS 365 - Consumer Behavior Credits: 3
BUS 385 - Operations Management for Competitive Advantage Credits: 5
BUS 390 - Digital Marketing Credits: 5
BUS 395 - Strategic Marketing and Management Credits: 5
BUS 460 - Venture Launch 1 Credits: 5
BUS 490 - Venture Launch 2 Credits: 5

所屬院系

進入哪個院系學習？

Green River College

中國學生入學要求

為來自中國的學生設計

Admission to the college is open to anyone who has a high school diploma or is at least 18 years old. English Proficiency requirements: IELTS of 5.5 with no band lower than 5.0; Cambridge General Certificate of Education (GCE) O level passing score in English; Pearson Test of English Academic (PTE) of no lower than 46;Cambridge International General Certificate of Secondary Education (IGCSE) English as First Language score of C or higher; or English as Second Language score of B; iTEP (International Test of English Proficiency) Academic Score 4.5 or above; TOEFL 61/173/500 or higher on the international TOEFL.

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