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南洋理工大學(xué)

南洋理工大學(xué)-MSc營(yíng)銷科學(xué)

MSc Marketing Science(碩士)

院校名稱南洋理工大學(xué)
院校排名15

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專業(yè)概況
所屬院系
中國(guó)學(xué)生入學(xué)要求
課程信息

專業(yè)概況

在這里學(xué)什么？

The fast pace of digital disruption is transforming how marketing functions. Marketing technology not only automates and streamlines decisions, but also provides new means to reach and engage with target audiences. In light of the resulting challenges and opportunities, the MSc Marketing Science (MMS) programme will prepare participants to become the next generation of leaders in the marketing world. ?

The MMS programme is a one-year full-time programme that is designed to develop comprehensive marketing expertise with the latest thinking, techniques and tools. The curriculum delivers the fundamental knowledge of marketing and consumer insights together with the latest knowledge on marketing technology (AI and Robotics in marketing) to empower participants to lead marketing campaigns in this digital era.

Programme Overview

Our graduates will be equipped with the strategic, analytical and technical skills needed to successfully lead marketing campaigns and drive company growth in the match world.

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？

Nanyang Business School

中國(guó)學(xué)生入學(xué)要求

為來自中國(guó)的學(xué)生設(shè)計(jì)

An applicant must have completed at least a Bachelor Degree (Honors) or European/German FH Diploma or its equivalent in areas of Science/Electrical/Electronics Engineering from a university with recognized standing with at least a 2nd Class Honors or equivalent. As the Programme instruction medium is English, applicant must be able to demonstrate a satisfactory level of the language. Applicant whose native tongue or medium of instruction from previous studies (Bachelor / FH Diploma) is not English must submit at least one of the following: TOEFL score indicating a minimum of 600 for Paper based test or 100 for internet based test; IELTS: With academic IELTS result of at least 6.5.

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課程信息

學(xué)制：全日制(1 年)

學(xué)費(fèi)：SG$45,000.00 (￥ 216,482) /年

開學(xué)時(shí)間：2022八月16日

申請(qǐng)截止日期：

留學(xué)地點(diǎn)：Nanyang Business SchoolBlock S3, 50 Nanyang Avenue,Nanyang Technological University,639798, Singapore

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