里奇蒙德倫敦美國國際大學

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里奇蒙德倫敦美國國際大學-奢侈品品牌管理碩士學位

MA Degree in Luxury Brand Management(碩士)

專業(yè)概況

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Programme Overview

The MA in Luxury Brand Management offered in partnership with Condé Nast College of Fashion & Design is a one year full-time or two year part-time intensive programme taught at our Kensington campus. The master is designed in a way that students develop the management, marketing and entrepreneurial skills to explore an exciting career in luxury goods, services and fashion brand management.

Drawing from real time insights of industry experts, in collaboration with Condé Nast College of Fashion & Design, Richmond’s MA Luxury Brand Management focuses on emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. It provides inspirational lectures from notable alumni and luxury brand industry professionals as well as a chance to visit luxury brand headquarters and fashion houses in London.

As students progress through the course they will undertake advanced modules that include luxury product design and branding, alongside identifying future trends that may influence the luxury marketplace.

This programme focuses on practical assignments such as writing industry reports, business plans, case studies, as well as offering internship opportunities with various luxury brands. The programme aims to support students to enhance commercial skills and entrepreneurial talent while developing their business acumen, analytical thinking and leadership skills.

Career Support

We offer career support and advice through our Careers & Internships Office that will assist and guide you in your study choices to make sure you stand out from the crowd when you graduate. Through internships you will gain business acumen, beneficial work experiences and transferable skills which will give you a competitive advantage in a fast-paced working environment.

所屬院系

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Richmond, The American International University in London

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課程信息

學制:全日制(1 年)

學費:£21,000.00 (¥ 189,628) /年

開學時間:預計在九月 2022

申請截止日期:1-Jul-22

留學地點:Kensington Campus37 High Street,Kensington,London,W8 5ED, England

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