馬來(lái)西亞泰萊大學(xué)

This degree programme is designed to equip students with the in-depth understanding of business administration concepts and practices, which encompasses all aspects of owning and operating a business. This includes the entire spectrum from business management, to marketing of goods and services.

Ultimately, graduates will be groomed with essential knowledge and skills to manage key business functions that will drive strategy, and be prepared for executive positions as well as the ability to build businesses.

This degree programme emphasises critical thinking skills, enabling graduates to deal effectively with an increasingly complex business environment. It focuses on the performance or management of business operations and thus the making or implementing of major decisions. The elements of administration include planning, organising, staffing, directing as well as budgeting.

Entrepreneurship

Entrepreneurship plays a critical role in knowledge management to create economic value and promote sustainable economic, social, technological and hierarchical management development. Processes and behaviours central to entrepreneurship requires an entrepreneurial mindset to create ventures and develop existing ones. It is a stimulating program that leverages on learning and research within the School and supports the rich entrepreneurial framework of the University. The program is intended to complement research-led and theoretically-informed education, with a reasonable spotlight on the improvement of critical and practical abilities and open doors for the use of information to real-life entrepreneurial opportunities and dynamic issues.

SUBJECTS TAUGHT

The program incorporates a spectrum of diverse administrative and business angles, from public and private sectors, both SMEs and large firms, to social enterprises, cooperatives and not-for-profit organisations. Students will be able to build and develop their innovation logic, intellectual and entrepreneurial skills within the context of human capital, technology, product development, finance and marketing. Among the courses offered are Social Business and Ethics, Techno-entrepreneurship, and Entrepreneurship accelerator program. The courses empower the students to develop their entrepreneurial mindset, with the ability to recognize and screen opportunities, and mobilize project from inception to implementation. The program is offered to business and non-business students, as this will foster interdisciplinary camaraderie, and spur a dynamic and energetic environment within the cohort.

• E-commerce
• Entrepreneurship and Small Business
• Design Thinking
• Business Consulting
• Technopreneurship
• Social Entrepreneurship and Ethics
• Malaysian Taxation
• Entrepreneurship Accelerator Programme

CAREERS AND PROSPECTS

Graduates who start a business venture and become a successful entrepreneur whilst at the University will appreciate the learning and support provided to the students whilst creating and accelerating their new venture on campus. Graduates who plan to start their own business after leaving the University will discover this course very useful as they reflect and appreciate the concepts and tools learnt, whilst being resourceful when creating their ventures. For graduates who seek employment in various industries, they will be equipped with an entrepreneurial mindset that will help them in their decision making process with regard to business planning and implementation.