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馬來西亞泰萊大學(xué)

馬來西亞泰萊大學(xué)-大眾傳播(榮譽(yù))學(xué)士(公共關(guān)系及市場(chǎng)營(yíng)銷)

Bachelor of Mass Communication (Hons) (Public Relations and Marketing)(本科)

院校名稱馬來西亞泰萊大學(xué)
院校排名251

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專業(yè)概況
所屬院系
中國(guó)學(xué)生入學(xué)要求
課程信息

專業(yè)概況

在這里學(xué)什么？

This degree programme provides a strong PR and event focus and in-depth knowledge in the field of marketing communication allowing students to plan, Strategies and execute their marketing plans. Students will receive equal recognition and certification from both Taylor’s University and the University of the West of England (UWE), UK and the option to transfer to UWE in the final year.

Students will experience active engagement with the industry through the module Professional Media Workshop, which provides opportunities to participate in talks, workshops, forums and practical sessions conducted by industry professionals. This includes hands-on exposure to real campaigns, real clients and industry members through the Public Relations Consultancy module and the student formed agency – propassion Communication.

In addition, students will undergo a 10-12 week internship experience with PR firms, multinational companies or public sector organisations provides real life experience and understanding of the various job functions.

This programme is compatible with the new Taylor's Curriculum Framework that allows students to mix & match study modules.

Future Careers

When you’ve successfully completed this programme, you could embark on any of these exciting careers, including:

Brand Manager
Campaign Director
Corporate Affairs Manager
Corporate Communication Manager
Foreign Affairs Officer
Market Researcher
Public Relations & Marketing Consultant
Public Relations Consultant
Publicist
Strategy Planning Manager

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？

Faculty of Arts and Social Sciences

中國(guó)學(xué)生入學(xué)要求

為來自中國(guó)的學(xué)生設(shè)計(jì)

A Levels: Minimum EE or equivalent of minimum 80 points. English Language Requirements: IELTS: Band 5.0; TOEFL: 34 (Internet Based Test); MUET Band 3.

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課程信息

學(xué)制：全日制(3 年)-在多地學(xué)習(xí)

學(xué)費(fèi)：

開學(xué)時(shí)間：預(yù)計(jì)在八月 2022

申請(qǐng)截止日期：

留學(xué)地點(diǎn)：Taylor's UniversityLakeside Campus,No.1 Jalan Taylor's,SUBANG JAYA,Selangor,47500, Malaysia

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