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專業(yè)概況
Marketing is about buying and selling products or services for profitability. Good marketing will bring huge success to a company while bad marketing will bring failure. Marketing activities includes market research, product design and development, packaging, setting strategy, pricing, advertising, communicating, promoting, delivery channel, endorsement and etc.
The Bachelor of Marketing (Honours) is developed with the aim to deliver to students and all-rounded knowledge and skills associated with marketing. Graduates who are well-versed in marketing are highly employable. The Global E-commerce Talent (GET) programme has empowered educators to teach students the practical hands-on in the ecosystem of cross-border e-commerce that meets the demands of the industry. Students will also have the opportunity to develop their digital marketing skills on Google platforms and obtain Google Ad Words Certification through the Google Ignite programme.
Graduates of the Bachelor of Marketing (Honours) are eligible for certain exemptions from the professional examinations of ICSA and MACS.
Career Prospects:
Sales & Marketing Consultant
International Marketing Executive/Manager
Event Management Executive/Manager
Business Development Executive/Manager
Brand Executive/Manager
Product Executive/Manager
Advertising Executive/Manager
所屬院系
中國學生入學要求
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留學監(jiān)理網(wǎng)自2010年以來,服務(wù)了大量的學生,積累了大量的真實案例。輸入相應(yīng)的自身情況如GPA、語言成績、學歷等,留學監(jiān)理網(wǎng)幫你進行1對1精準評估并提供案例參考。課程信息
學制:全日制(3 年)
學費:RM18,916.66 (¥ 29,837) /年
開學時間:2022六月7日, 2022十月18日
申請截止日期:
留學地點:Kampar CampusPerak,Malaysia
留學監(jiān)理網(wǎng)自成立以來,已真實服務(wù)大量學生。留學監(jiān)理老師從業(yè)都5年以上,我們有足夠的經(jīng)驗告訴你一個學校錄取你的幾率。
留學監(jiān)理網(wǎng)自成立以來,已真實服務(wù)大量學生。留學監(jiān)理老師從業(yè)都5年以上,我們有足夠的經(jīng)驗告訴你一個學校錄取你的幾率。
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